I am a printer looking to the future.

Everybody knows the print industry is facing more challenges then ever before. The recession, the rising popularity of digital marketing, the impact of print management, the threat from foreign competition...I understand the impact of these issues first hand, and know I have to address them in order to survive, let alone thrive. 

I've already done everything I can to protect my profit margins by cutting costs. I've optimised my internal efficiency, introduced an MIS and workflow software, gained recognised accreditations, and increased my 'green' credentials, amongst many other things. 

So the only way to grow profit further is to increase revenue. I hear from many sources including the BPIF, that I have to get more customer-centric, introduce new added-value services, and add digital Web-to-print capabilities. 

The problem is knowing where to start, finding experienced people to help me, and of course, finding the investment to put these things in place. 

What can marketingunity do to help?

Wow, that's a lot to think about. The good news is that we speak to many people just like you, and understand your problems. We can also confirm that they're not unique, and have been successfully solved. 

We don't have all the answers, but we can make a few suggestions, and many have a lot less up-front investment than you might imagine. 

For starters, you might like to think about Web-to-print. 

Our Catalogue manager lets you give your customers an online 'Web Shop' that's open 24x7, so they can use it whenever it's convenient. It lets them quickly find and order any type of product, including variable data ones like business cards and event invitations. It shows them an instant proof, takes credit card payment as an option, and routes a print-ready order straight to press, so there's no admin. 

Catalogue Manager helps you to be green, because it cuts out the materials and delivery of hard-copy proofing. And it's available in our cost-effective 'SaaS' editions. 

Why not send us an email right now to ask for an online demo or more information? Or just call us! +44 1635 817425