Case Studies
Real-world examples of marketingunity in action
Marketing Procurement
The AA uses marketingunity to streamline and control their marketing procurement. The AA's Procurement Manager, Ryan Hennessey, remarks: "We wanted a powerful procurement package that would save time and money. We found it in marketingunity...." [read more]
Corporate Re-branding
When Corporate Express was tasked with managing the print & corporate stationery involved in a Cable & Wireless re-brand, they needed a system to take bespoke orders for business cards from over 3000 employees in 20 days.
Studio & E-commerce manager, Terry Lingwood, said "We do a lot of corporate stationery so we know the game - but the variability options in this one meant that we simply could not have given our customer such an outstanding service without the marketingunity system and the support of marketingunity...." [read more]
Web-to-print
Serla Print Solutions opted for marketingunity’s Catalogue Manager, with Web-to-print capabilities. The company said that marketingunity excelled in its ease of use, visual appeal, and the customer service provided by marketingunity. Managing Director, Des McCullough, comments: "Our customers love it - it makes life a lot simpler for them..." [read more]
Agency Management
In late 2007, DRAFTFCB South Africa, part of Interpublic, one of the Word's largest Agency Groups identified a need to drive more efficiencies into its marketing supply chain from a cost, quality and turnaround time aspect.
Financial Director James Holland commented, "Marketingunity is the best in its class, with 24x7 access that puts us, our clients and our supply chain partners in constant control of our cross-business transactions..." [read more]
Agency Management
In 2005, Iceberg Marketing decided to replace its E-commerce offering with one more aligned to its maturing needs.
"Marketingunity offered a powerful suite of online capabilities, backed up by a full audit trail", MD Simon Knibbs observed. "It's a great asset internally, and also when selling our services to clients, who are are soon impressed when we show them its tremendous capabilities..." [read more]
Print Management & Agencies
FT Print Solutions bought three marketingunity modules, which have streamlined the company’s print transactions.
Enquiry Management includes a comprehensive history of enquiries, which helps sales efforts; Stock Management has made life much easier for Account Managers; and Online Orders has completely automated low value transactions. Managing Director, Tom Gurd, says: "Marketingunity has been a Godsend - a modern tool for a modern world..." [read more]





